| Modul | ECTS |
|---|---|
| Academic Writing and Research | 5 |
| Research Methods and Designs | 5 |
| Basics of Business Administration and Business Law | 5 |
| Performance Indicator-Based Management | 5 |
| Marketing and Sales | 5 |
| Current Management Trends and Issues 1 | 5 |
| Modul | ECTS |
|---|---|
| Global Awareness | 5 |
| Data Analysis, Visualization, and Reporting | 5 |
| Strategy and Organisation | 5 |
| Leadership and Ethics | 5 |
| Operations Management | 5 |
| Current Management Trends and Issues 2 | 5 |
| Modul | ECTS |
|---|---|
| Communication OR Self-Reflection* | 5 |
| Practice-oriented Research | 10 |
| HR and Creative Talent Management | 5 |
| Specialisation module | 5 |
| Specialisation module | 5 |
| Modul | ECTS |
|---|---|
| Student Initiative Project OR Creative Thinking* | 5 |
| Research-oriented Practice | 10 |
| Business Intelligence and Information Security | 5 |
| Specialisation module | 5 |
| Specialisation module | 5 |
| Modul | ECTS |
|---|---|
| Technological and Media Literacy OR Civic Literacy* | 5 |
| Internship | 25 |
| Modul | ECTS |
|---|---|
| Self-management OR Social responsibility* | 5 |
| Research specialization Management | 5 |
| Entrepreneurship and Innovation | 5 |
| Bachelor Thesis | 15 |
If you want to study communication science, Macromedia University of Applied Sciences offers you everything you need to make media and communication your profession. The following contents await you in the Media Management degree programme:
