Prof. Dr.

Ralf Spiller

Portrait Ralf Spiller

Prof. Dr. Ralf Spiller is the head of Macromedia Graduate School at Cologne campus and member of the Media School faculty.

Junge Frau in weißer Bluse mit Sonnenbrille Peace
Subject:

Media Management

To Media Mangement
Campus:

To location
Faculty:

Media Faculty

Projects

Online survey on brand perception
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Publications

2019

How CEOs from Europe and the US communicate via Twitter.

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2019

Social web-induced changes in protest culture. A model of an ad-hoc public counter-discourse based on the case of the controversy surrounding #Aufschrei (#outrage).

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2018

Visual Rhetoric of the Islamic State (IS): Persuasion in the field of terror.

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2018

2,000 years of visual storytelling – Alternative approaches for visual communication of Christian churches in the age of social media.

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