Alumna Nicole Hirschberger

Nicole Hirschberger
Media and Design (M.A.)

Self Employed | Hirschberger Designs

Occupational career and development:
I‘ve always been very creative and imaginative. Since I can remember, I am fascinated by ingenious, fancy ideas and products which all have their origin on a sheet of paper.

Due to this preference for creative working processes I decided at the age of fourteen to attend the HTBLVA Graz-Ortweinschule (Höhere technische Bundeslehranstalt für Kunst und Design). This kind of curriculum provides not only the usual school education but also professional education in in one of the fields offered.

At that time I´ve pursued a creative and artistic carreer with focus on product design and presentation. For me it was always clear that I will continue to follow this path even after school. Thus I decided to study "Design and Productmanagament" at the university of applied science in Salzburg. It turned out very quickly that this was the right decision. Especially the combination of design and marketing enabled me to think strategic and opened up new perspectives. During the studies the design-oriented internship in Munich gave me the chance to apply a lot of my skills, particularly with regard to industrial and graphic design.

After my bachelor studies I was looking for an appropriate master program. Finally my path led me to the master course "Media and Design" at the MHMK in Munich. Why? It is the perfect complement to my previous design education. The study schedule which offers the opportunity to get into various design methodologies and theories, besides that also focusing on management skills, has convinced me.

Several Real projects with companies, the aspect of design thinking, all the theories behind the discipline design and much more made it possible to acquire a deeper and valuable understanding of design. And even now in the third semester I never had doubt regarding this study.

November 2011, I fulfilled my greatest wish for being self-employed. Hirschberger Designs was originated. Now I can prove my graphic- and product design skills in professional life. The self-employment makes a lot of fun and also provides valuable experiences; considering not only the design skills but also the practical knowledge.

In my opinion the best way to improve oneself is being thirsty for knowledge and ambitious enough to not remain on the same level! Looking back over the last few years and recognizing how much I‘ve developed further is the strongest motivation and the best reward for working hard!


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