After your Master’s degree, you can work as a brand manager at a start-up, a medium-sized company or a large corporation. You are familiar with methods and tools to help shape the future of your company and can take on a managerial position.
Brand Management career options
Marketing Manager
You take over the planning of campaigns and organise the advertising for your product or brand. This also includes budget responsibility.
Brand Consultant
Together with your clients, you develop, manage and evaluate different brands: How can people see a brand through different eyes?
Corporate Communications Manager
You are responsible for internal and external communication – i.e. you make contact with customers, journalists, but also with employees.
Our leading industry partners
“What I do in my job is classic project management. The practical projects were good preparation for that.”
Lewis Riva, Specialist Marketing at BMW AG, Munich
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